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๐Ÿ—‚๏ธ Client work ยท Business Services

Open Road Access

Open Road Access hired us to make it easier for customers to discover and engage with the brand.

  • ๐Ÿ“ United Kingdom
  • ๐Ÿ“… Sep 2024
  • โฑ๏ธ Ongoing
  • ๐Ÿท๏ธ Business Services
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Open Road Access project cover
๐Ÿ“‹ Summary

At a glance

Open Road Access hired us to make it easier for customers to discover and engage with the brand. We run its website, Google Ads, social and SEO together.

Scope: Web Development, Google Ads, Social Media Marketing, SEO. Platform: Responsive / mobile-first, Google Ads, On-page SEO, Social media channels. Timeframe: ongoing.

Scope & platform

  • Responsive / mobile-first
  • Google Ads
  • On-page SEO
  • Social media channels
๐ŸŽฏ The brief

The problem to solve.

The brand needed creative storytelling and data-driven marketing working side by side, not as disconnected efforts.

๐Ÿงฐ Our approach

How we tackled it.

What our team delivered for Open Road Access.

Track 01

Website Development

Planned the page structure around what visitors look for first, then designed and built a responsive site with clear calls to action.

Track 02

Social Media Management

Planned a content calendar, produced on-brand posts and managed the profiles to grow a consistent presence.

Track 03

SEO Optimization

Tidied the technical foundations, optimised on-page content and aligned pages with what customers actually search for.

Track 04

Google Ads Management

Built search campaigns around high-intent keywords, wrote focused ad copy and set up conversion tracking to guide spend.

๐Ÿ“Š Visual summary

Scope, visualised.

Drawn only from the published project scope. Nothing invented.

Services in scope

4services
  • Web Development
  • Google Ads
  • Social Media Marketing
  • SEO

Each service on this engagement. Equal segments, not an effort breakdown.

Scope in numbers

4Services in scope
4Work tracks
5Outcomes noted
โˆžOngoing engagement

Figures counted from the published scope.

Channels used

WebsiteGoogle AdsSocial mediaOrganic searchMobile & tabletOpen Road Access

Stack & tools

ORMobile-firstGoogle AdsOn-page SEOSocial channels

Timeline Typical phase split

DiscoveryPhase 1DesignPhase 2BuildPhase 3LaunchPhase 4GrowPhase 5StartOngoing

Published duration: Ongoing. Phase proportions illustrate how we usually run projects and are not a log of this one.

๐Ÿ” Workflow

From kickoff to launch.

The delivery stages we follow on engagements of this scope.

  1. Research

    Business goals, audience, competitors and the KPI that matters.

  2. Blueprint

    Sitemap, visual direction and content plan, approved before any build.

  3. Build & connect

    Development, integrations and analytics, checked on every screen size.

  4. Go live

    Launch checklist covering redirects, speed and on-page SEO.

  5. Scale

    Campaigns, content and continuous tuning guided by live data.

๐Ÿ–ผ๏ธ Visuals

Inside the project.

โœ… Outcome

A connected digital presence for Open Road Access.

Zee IT Services delivered Web Development, Google Ads, Social Media Marketing and SEO for Open Road Access, giving the business a stronger foundation for enquiries and growth.

These outcomes are qualitative and come from the project record. We only share figures with a client's permission, and no figures have been approved for this one.
  • A modern website that improves brand credibility.
  • Increased organic search visibility and consistent month-over-month growth.
  • Higher engagement on social media, building trust and authority.
  • Strong Google Ads performance resulting in more qualified inquiries.
  • A cohesive digital identity that positions Open Road Access as a reliable service provider.
๐Ÿ’ก Questions

Questions about this project.

Need a quick answer? Send us a WhatsApp and a team member will respond.

What did Zee IT Services deliver for Open Road Access?
The engagement covered Web Development, Google Ads, Social Media Marketing, SEO. The brief: the brand needed creative storytelling and data-driven marketing working side by side, not as disconnected efforts.
Which platform was the project built on?
Responsive / mobile-first, Google Ads, On-page SEO, Social media channels. We pick the stack that best fits each client's goals and budget.
How long did the engagement take?
The published timeframe is ongoing. The work continues as an ongoing partnership.
Can you build something similar for my business?
Yes. Book a free strategy session or use the price calculator, and we'll suggest a scope and a fixed USD quote for your goals.
โšก Next move

Need something like Open Road Access?

Book a free strategy session and we'll map out a plan with a fixed USD quote for your business.

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