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🗂️ Client work · Retail & E-commerce

Shali’s Boutique

Shali's Boutique is a fashion brand.

  • 📍 Pakistan
  • 📅 Feb 2023
  • ⏱️ 2 months
  • 🏷️ Retail & E-commerce
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Shali’s Boutique project cover
📋 Summary

At a glance

Shali's Boutique is a fashion brand. We built a full digital presence covering website, branding and marketing.

Scope: Web Development, Digital Marketing, Branding & Identity. Platform: Responsive / mobile-first. Timeframe: 2 months.

Scope & platform

  • Responsive / mobile-first
🎯 The brief

The problem to solve.

Fashion is judged on style, so the boutique needed a look and a site that feel on-trend and make shopping easy.

🧰 Our approach

How we tackled it.

What our team delivered for Shali’s Boutique.

Track 01

Website Redesign

Rebuilt the old pages into a cleaner, more modern experience, improving structure, readability and the path to enquiry.

Track 02

Branding & Identity

Developed the visual identity, covering logo direction, colours and typography, so every touchpoint feels consistent.

Track 03

Digital Marketing

Put a practical marketing plan in place to bring the right audience to the new site and keep them engaged.

📊 Visual summary

Scope, visualised.

Drawn only from the published project scope. Nothing invented.

Services in scope

3services
  • Web Development
  • Digital Marketing
  • Branding & Identity

Each service on this engagement. Equal segments, not an effort breakdown.

Scope in numbers

3Services in scope
3Work tracks
4Outcomes noted
2Months (published)

Figures counted from the published scope.

Channels used

WebsiteDigital campaignsBrand identityMobile & tabletShali’s Boutique

Stack & tools

SBMobile-firstDigital MarketingBranding & Identity

Timeline Typical phase split

DiscoveryPhase 1DesignPhase 2BuildPhase 3LaunchPhase 4GrowPhase 5Start2 months

Published duration: 2 months. Phase proportions illustrate how we usually run projects and are not a log of this one.

🔁 Workflow

From kickoff to launch.

The delivery stages we follow on engagements of this scope.

  1. Research

    Business goals, audience, competitors and the KPI that matters.

  2. Blueprint

    Sitemap, visual direction and content plan, approved before any build.

  3. Build & connect

    Development, integrations and analytics, checked on every screen size.

  4. Go live

    Launch checklist covering redirects, speed and on-page SEO.

  5. Scale

    Campaigns, content and continuous tuning guided by live data.

🖼️ Visuals

Inside the project.

✅ Outcome

A connected digital presence for Shali’s Boutique.

Zee IT Services delivered Web Development, Digital Marketing and Branding & Identity for Shali’s Boutique, giving the business a stronger foundation for enquiries and growth.

These outcomes are qualitative and come from the project record. We only share figures with a client's permission, and no figures have been approved for this one.
  • A bold and stylish brand identity that stands out in the fashion niche.
  • A user-friendly, visually appealing website that enhances shopping experiences.
  • Increased engagement and reach through strategic digital marketing efforts.
  • A cohesive online presence that elevates Shali’s Boutique’s brand credibility and sales potential.
💡 Questions

Questions about this project.

Need a quick answer? Send us a WhatsApp and a team member will respond.

What did Zee IT Services deliver for Shali’s Boutique?
The engagement covered Web Development, Digital Marketing, Branding & Identity. The brief: fashion is judged on style, so the boutique needed a look and a site that feel on-trend and make shopping easy.
Which platform was the project built on?
Responsive / mobile-first. We pick the stack that best fits each client's goals and budget.
How long did the engagement take?
The published timeframe is 2 months. Timelines for similar projects depend on page count, integrations and content readiness.
Can you build something similar for my business?
Yes. Book a free strategy session or use the price calculator, and we'll suggest a scope and a fixed USD quote for your goals.
⚡ Next move

Need something like Shali’s Boutique?

Book a free strategy session and we'll map out a plan with a fixed USD quote for your business.

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