Branding & Identity Design
Developed the visual identity, covering logo direction, colours and typography, so every touchpoint feels consistent.
SME Finance wanted a digital identity that signals professionalism.

SME Finance wanted a digital identity that signals professionalism. We created its branding and built a new website.
Scope: Web Development, Branding & Identity. Platform: Responsive / mobile-first. Timeframe: 2 months.
Small business owners choose finance partners they trust, so the brand needed a credible, consistent look.
The work behind SME Finance's new presence.
Developed the visual identity, covering logo direction, colours and typography, so every touchpoint feels consistent.
Planned the page structure around what visitors look for first, then designed and built a responsive site with clear calls to action.
Drawn only from the published project scope. Nothing invented.
Each service on this engagement. Equal segments, not an effort breakdown.
Figures counted from the published scope.
Published duration: 2 months. Phase proportions illustrate how we usually run projects and are not a log of this one.
The delivery stages we follow on engagements of this scope.
Business goals, audience, competitors and the KPI that matters.
Sitemap, visual direction and content plan, approved before any build.
Development, integrations and analytics, checked on every screen size.
Launch checklist covering redirects, speed and on-page SEO.
Zee IT Services delivered Web Development and Branding & Identity for SME Finance, giving the business a stronger foundation for enquiries and growth.
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